A Heap alternative with everything included
Heap, now part of Contentsquare, popularised autocapture product analytics. Metrics Hive offers simple website analytics with heatmaps and session replays included in the plan, and a cookieless mode for privacy-first tracking.
Get startedWhy people switch from Heap
A clear product direction
Since Contentsquare acquired Heap in 2023, it has been folded into the wider Contentsquare platform. Metrics Hive is focused on one thing: website analytics.
Replays & heatmaps included
In Heap these are add-ons. In Metrics Hive they are part of advanced mode.
Cookieless option
Heap sets first-party cookies, so you generally need consent. Metrics Hive's lightweight mode doesn't.
Metrics Hive vs Heap at a glance
| Feature | Metrics Hive | Heap |
|---|---|---|
| Website traffic analytics (pages, sources, devices, countries) | Yes | Partial Product analytics focus |
| Cookieless tracking option (no consent banner needed for analytics) | Yes | No First-party cookies |
| Click & scroll heatmaps | Yes | Partial Experience analytics add-on |
| Session recordings / replays | Yes | Partial Paid add-on |
| Goal & conversion tracking | Yes | Yes Funnels |
| UTM campaign tracking | Yes | Yes |
| Free plan | No | Yes Limited monthly sessions |
Where Heap is the better choice
Heap's autocapture lets you analyse past behaviour retroactively without tagging every event, and it pairs with Contentsquare's enterprise experience analytics.
How to switch from Heap
- Add your website to Metrics Hive.
- Replace the Heap snippet with the Metrics Hive snippet.
- Re-create your key conversion events as goals.
Try Metrics Hive free
Add one line of code and see your first visitors in minutes. You can keep Heap running while you compare.
Sign upMore comparisons
- Google Analytics alternative
- Hotjar alternative
- Microsoft Clarity alternative
- Plausible alternative
- Fathom Analytics alternative
- Matomo alternative
- Simple Analytics alternative
- Crazy Egg alternative
- Umami alternative
- Mouseflow alternative
- Adobe Analytics alternative
- Piwik PRO alternative
- Clicky alternative
- Cloudflare Web Analytics alternative
- Pirsch alternative
- GoatCounter alternative
- Jetpack Stats alternative
- Statcounter alternative
- Mixpanel alternative
- Amplitude alternative
- PostHog alternative
- Fullstory alternative
- Lucky Orange alternative
Competitor information is based on their public websites and documentation as of 22 October, 2026. Features and pricing change, so please check their website for the latest details. All trademarks belong to their respective owners.