A Simple Analytics alternative with behaviour insights
Simple Analytics is a privacy-first tool built for aggregate stats. Metrics Hive offers a comparable cookieless mode, plus advanced tracking with heatmaps and replays when you need to optimise conversions.
Get startedWhy people switch from Simple Analytics
Two modes in one account
Cookieless lightweight tracking for simple sites, advanced tracking with heatmaps & replays for landing pages and funnels.
Visitor journeys
Follow the path of individual (pseudonymous) visitors in advanced mode to see how they move through your site.
Metrics Hive vs Simple Analytics at a glance
| Feature | Metrics Hive | Simple Analytics |
|---|---|---|
| Website traffic analytics (pages, sources, devices, countries) | Yes | Yes |
| Cookieless tracking option (no consent banner needed for analytics) | Yes | Yes |
| Click & scroll heatmaps | Yes | No |
| Session recordings / replays | Yes | No |
| Goal & conversion tracking | Yes | Yes |
| UTM campaign tracking | Yes | Yes |
| Free plan | No | Yes Free plan with limited history & features |
Where Simple Analytics is the better choice
Simple Analytics is EU-based, very strict on privacy by design and has an AI assistant for querying stats. For aggregate-only analytics it is a good fit.
How to switch from Simple Analytics
- Add your website to Metrics Hive in lightweight mode.
- Replace the Simple Analytics script with the Metrics Hive snippet.
Try Metrics Hive free
Add one line of code and see your first visitors in minutes. You can keep Simple Analytics running while you compare.
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Competitor information is based on their public websites and documentation as of 22 October, 2026. Features and pricing change, so please check their website for the latest details. All trademarks belong to their respective owners.